Japanese Startup to introduce New York Women’s “Winning Looks for office” to the Asian Market

Amabile Incorported joins Hong Kong Fashion Week and introduce Nora Gardner, a New York brand for modern working women to support their busy lifestyles.

KOFU, YAMANASHI, JAPAN, January 9, 2018 /EINPresswire.com/ — Amabile Incorporated, a Japanese wholesaler and retailer of women’s contemporary apparel, today announced to join Hong Kong Fashion Week for the first time to introduce Asian retailers Nora Gardner, a New York brand dedicated exclusively to modern working women.

Ayako Shoji, president and CEO of the company, says “In the USA, there are really strong needs for the women’s appropriate work wear because they know that how they are dressed affects very much if they can succeed in the workplace. However, even in the USA where women care to pursue their carriers, there are not so many “work wear brands for women” whereas there are considerable numbers of men’s work wear brands. I found Nora Gardner when I visited New York city and introduced the line to Japan because the clothes are beautiful yet practical, easy-to-wear, and the idea behind the brand is unique and extremely inspiring.” She then started to work with Nora in 2015 and has been retailing the line on Amabile’s E-commerce site. “Nora Gardner has been extremely popular among our customers” says Ayako, “and most of them come back for more…sometimes ten!”

She also noticed a growing demand from other Japanese retailers who desires to work with Amabile and carry the line, so decided to serve them as a wholesaler and in 2017 her company has contractually become the exclusive distributor of Nora Gardner in the Asian market. “Though it has been less than a year since we distribute Nora Gardner, we are sure that the line meets Asian customers expectations as we have provided the collections to Japanese market and know how they have been reacting.”

Amabile is participating Hong Kong Fashion Week during 15th to 18th of January 2018 and show Nora Gardner’s latest collection at booth number #1B-C43. Appointments with media and retailers can be set up by contacting the company prior to the show.

About Amabile Incorporated:
Amabile imports women’s contemporary clothing from Europe and the USA to serve retailers as well as consumers in Japan. Ayako Shoji, president and chief executive officer, formerly commenced the business in 2005 as a sole proprietor and restarted as a limited company in 2017. The E-commerce B to C website can be found at http://www.shop-amabile.jp .

About Nora Gardener:
Nora Gardner was established in 2013 by a woman who worked nearly six years on Wall Street and is dedicated to design clothing to empower women. The fabrications are almost entirely wrinkle-resistant, and many are machine washable. Additionally, 100% of the products are manufactured in New York City. The collection is designed to support the busy lifestyle of a business traveler or modern executive who needs her wardrobe to transition from the boardroom to cocktail hour effortlessly. Since the launch of the collection, it has won enthusiastic support by anchorwomen, corporate executives and business women in the USA. The flagship store is now open in the heart of Manhattan.

Trade Show information:
Hong Kong Fashion Week for Fall/Winter
booth number #1B-C43
15th-18th January
Hong Kong Convention and Exhibition Centre
1 Expo Drive, Wan Chai, Hong Kong, China

Mie Umino
Amabile Incorporated
email us here

Source: EIN Presswire